My Simple Process For Scaling Your Digital Agency While Improving Your Lifestyle

what is going on I am super pumped to have you here at this master class on how to stop trading time for money and build scalable 10k plus per month agency so let's be real I'm gonna give you some love in the words of my homie DJ Khaled I appreciate you because you could be anywhere in the

internet you could be watching dumb ass cat videos you could be watching stupid [ __ ] on YouTube but you're here trying to improve your life improve your situation improve your business and so I'm gonna reward you with a super valuable actionable masterclass without any fluffy [ __ ] no no spammy internet guru [ __ ] just all actionable strategies that you can

apply today to start seeing results in your business so let's dive in so if you're here at this master class the chances are you're making one of these three major mistakes first of all you're proudly wasting time on low value tasks that do not create leverage meaning more time or more money in your business the fact is

if you're spending 50 60 70 hours working Plus per week that something needs to change your what you're doing is not working and so we're gonna help you identify how to do that secondly you're probably selling [ __ ] that your clients just don't care about and as you probably are well aware that doesn't lead to great results so

I'm gonna help you understand how you can fix that and then lastly you're running your business without systems that are built to scale and that causes you to have to work more to make more money and that is a broken formula that leads to burnout exhaustion stress and a lot of other [ __ ] that we don't want to

deal with so if that sounds like you then I want you to stick around to get the exact steps that you need to go from hustling and grinding freelancer with minimal results to scaleable business owner making $10,000 plus per month again I appreciate you I appreciate your time and I'm going to make sure that this masterclass is

as valuable as possible all right so who's this for this is for those of you that are hungry to make an impact and build a legacy it's point number one because it's most important that motivation is going to push you through all the [ __ ] all the obstacles that you're going to come up against alright secondly freelancers consultants

business owners struggling to become bigger than yourself so if you're trying to grow bigger than yourself but you can't this is master class is exactly for you if you're already making if we $2,000 per month but you're relying on unpredictable referrals then this master class is for you and if you are damn good at what you do

and you know that you're capable of a lot more but you're tired of grinding working 50 60 monster weeks without seeing monster results this master class is exactly for you so that's who this master class is for who is it not for cuz it's not for everybody if you'd rather work on your own and you're not interested

in leading a team you're not interested in growing a business that's bigger than yourself this master class is not for you you can go ahead and peace out right now and I'll catch you another time in the interweb somewhere I'm sure if you are comfortable where you're at currently and you're not hungry to see massive results massive

changes you're not hungry two two three four five ten it's your business right now then this master class is not for you this is only for people that want to see massive results quickly in a short amount of time so if you're comfortable where you're at this is not going to be for you if you're looking to

build a cash machine and not a legacy this training is not for you again it's all about legacy it's all about building a business that genuinely empowers and improves the lives of other people and that who that's who this training is for so who the [ __ ] am I that's a very good question Mildred I'm glad that you

asked when I quit my job and got started as a freelancer this is what my expectation of that journey would be like okay so here I am getting my head rubbed down on the beaches in Cartagena a beautiful beautiful beach on the coast of Colombia so you know this is what I was expecting but this was my

reality okay so here's a bunch of notifications and emails and alerts from Wells Fargo just telling me how broke I am just reminding me on September August July May March hey Matt you're broke you have no money in your account so you know I want you guys to understand that I can totally relate to where you're at

if you are struggling if you are burning out if you are in debt if you are depressed like I've been there it sucks you know I'm here to let you know that you can get out of it okay you can change your situation dramatically and I use this you know negative situation to actually become you know a

huge opportunity for me to learn and grow and be like okay why am i in debt why am i struggling why am I not making the money that I need to be making to grow my company right so after I was able to you know go through these tough times thanks to amazing mentors and you know getting

guidance from the right people I was able to build over a quarter million dollar design agency and build out a team of 10 amazing people from all over the world you know it was it was crazy like one of the first times I sent my first hire shoveling the paycheck he actually went out and and bought his

his parents a vacation and you know they they called me and video called me when I was at the gym and I just started crying like a like a freaking baby you know lifting a bunch of weights at the gym and I'm just crying because you know I just I had an impact on someone's life that I

never could have imagined especially as you know a broken struggling freelancer right so you know that's why I'm excited to share these these strategies and and this training with you guys because you can change your life and and I this is my story and you know this is how I did it and you know here we are

getting some press in the next web talking about that journey right so look guys I want you to know I can relate to where you're at but you can achieve your dreams you can achieve the life and the business that you want so I don't you know I don't like to talk about myself but on the internet

on the interwebs there's a lot of BS going around so it's important to be able to prove to you that I am able to speak to you on these topics right so now I help others do the same I help other people build and scale their businesses their digital agencies and here are some massive results that I've

been able to generate for some previous clients these are all real people Jonathan Maxim Matt Herndon I haven't blurred out their name pictures whatever hit them up there nice guy Matt Matt's British so he talks a little bit funny but that's other than that great guy and before we dive in it's important that I share this with

you because this is my mentality this is my vision for this brand different hunger personally I feel that life is just way too short to spend the majority of it behind a laptop and grinding and hustling you know if life is about enjoying it and living it and spending time on things that you want it's not about

hustling like a freaking madman like Gary Vee it's about enjoying life and having that balance okay so that is important for me to share with you so here's the game plan for the master class so you can start making that tank a plus four month income so first of all we're gonna focus on leverage okay we're going

to show you how to audit your daily tasks to 10x your income we're gonna go through sales we're gonna show you how to make the competition irrelevant and charge premium prices and then secondly we're gonna help you sell so that your clients are begging to buy from you and then lastly systems and scaling we're gonna show you

how to build your business to scale all right so without further ado let's get right into it so mistake number one you're spending time on low value tasks that do not create leverage bummer here's the solution you need to audit your tasks and calculate your value daily to ensure that you see results okay so here's a nice

little graphic less is more less is absolutely more so here is this exercise calculating your daily value so you need to first make a habit of tracking your time every day when working okay then at the end of each day you're gonna schedule about 20 minutes or so to audit your tasks and then you're gonna assign dollar

amounts to each task either ten dollars fifty dollars two hundred fifty dollars or a thousand dollars then you're gonna calculate the value generated by each one of those tests and I'm gonna provide you with the formula so that you can do this and then you're going to sum up all of the value of your test that day

to calculate your total daily value okay so if your goal is to make ten thousand dollars per month then that's 20 $500 per week and that's $500 per day so you need to make sure that the test that you're spending your time on are generating at least $500 in daily value okay so here's the formula it's up

at the top of your screen so if you simply take that you plug it into your spreadsheet and then you lay out your spreadsheet like you see on the bottom of your screen here then you're gonna be able to calculate your daily value every single day and it's going to force you to understand where you're spending your

time so that you know oh I'm spending too much time on these low value $10 an hour tasks or these low medium value $50 an hour tasks like filing organizing data entry video editing graphics etc you want to spend all your time on these tasks which are the high value $1,000 per hour tests like mapping out sales

funnels webinars selecting team members creating systems so it's so so important that you ensure that you're spending your time as a business owner on these tests so let's recap what we've learned first you need to audit your tasks daily you know how can you how can you improve what you can't measure right it's really important and then

secondly calculate your daily value to ensure that you're creating leverage all right so sales let's dive into the moneybags baby all right so right now the mistake you're making is you're selling [ __ ] that your clients don't care about that doesn't lead to good results what you need to do is you need to discover the secret treasure of

your market in order to sell better futures now you're probably saying Matt you told me at the beginning of this training that you weren't gonna be giving me fluffy [ __ ] that sounds a lot like fluffy [ __ ] now I understand that but hear me out it's gonna get really good trust me so what we're gonna cover in this

lesson is we're going to show you why you want to be a blue ocean and never be thrift convenience or all purpose we're gonna help you discover the secret treasure of your market to become the only option and make price irrelevant so here is what most businesses look like over here on the left is a convenience store

and and that's what most businesses are they're trying to sell every freaking type of product and service to every freaking type of customer and when happens it results in what's called a red ocean and that's what you see over here on the right our friend fighting for his life it looks a lot like he's out on up

work bidding for jobs and everybody is undercutting him and it's just a terrible situation because when you don't have any differentiating factors in the marketplace you're replaceable okay so that's why when you go on upward key search for web designers you see a hundred thousand million other web designers and you don't know who to pick because nobody's

differentiating themselves where you want to be as a business it's called a blue ocean you want to be in uncontested market space and you want to be the without a doubt the premium provider the go-to guy for your clients all right so what does that look like so think about an apple a product or a Tesla you

don't go into an Apple store and start haggling the the Apple Store guy on price right that just doesn't happen it's Apple you know you know what you're getting you know you're getting high quality and that's because Apple has positioned themselves as a premium luxury brand in the marketplace and that applies to your business because you never

want to be like over here on the right you never want to be thrift you never want to be convenience you never want to be all-purpose because when you appeal to everyone you appeal to no one okay so how do you achieve this luxury this premium positioning the answer is that you need to deeply understand the secret

treasure of your market all right so let's dive into the what this means the secret treasure of your market is their hopes fears and desires it's not BS buzzwords and tactics which is what we call fool's gold okay so let me dive into an example so that you understand so stairlift installation contractors maybe you're familiar maybe maybe

a grandma grandpa they have one of these in their homes okay so what you think they want as a business owner is you think they want digital marketing you think they want Google AdWords and landing pages you think they want leads however as one of my clients discovered after getting on the phone and having one-on-one conversations in

doing that market research he discovered that the secret treasure of his market was red-hot high-quality stairlift leads because in the past they had been burned by digital marketers provide with hundreds and hundreds of shitty unqualified leads okay and so how this applies to you and how you can use this secret treasure to determine your positioning in the

marketplace is you craft your positioning directly based on what your customers need so Jon Maxim who is running this business he positioned himself as the stairlift acquisition expert running a stairlift acquisition agency okay and John is on pace to smash 10k per month in monthly recurring revenue within two months of launching this business so let's dive into

another an example podcasters and thought leaders so you think they want to repurpose content you think they want more traffic you think they want to build their brand but as Matt Herndon discovered he was the one leading this business he discovered that they want to scale one-on-one engagement with their brand without spending any extra time okay and

so what Matt did was he positioned himself as the quarter growth specialist running a Content repurposing agency and because Matt provides such a unique valuable position in the market he's blowing up I mean he's got new clients and and closing massive massive influencers in the space because of the fact that he provides such a unique value proposition

and that is the beauty of blue ocean strategy so once you have that data you have that secret treasure how do you price and package your services this is exactly how you do it so you're gonna create three offerings based on a monthly retainer that provides irreplaceable value on an ongoing monthly basis so that if your clients

cut you off they're cutting off an essential part of their business and so you're gonna have three offerings because when consumers have too many options that are less likely to choose one that's the paradox of choice Barry Schwartz there's lots of crazy research out there about this and most of your clients they're gonna purchase that middle option

because they don't want to appear to be cheap and they don't want to spend too much money so plan your packages accordingly all right so let's dive into what we have just learned so first you want to be in a blue ocean like Apple and you never want to be fresh convenience or all okay you must first

discover the secret treasure of your market to become the only option in their eyes and make price irrelevant and then third create three core offerings based on a monthly retainer alright so that is lesson two let's dive in to lesson three systems and scaling like I said we're moving kind of fast but we're just trying to add

as much value as possible you can come back to this anytime or review it etc so systems and scaling the mistake that you're making is that you're running your business without systems that are built to scale and to Buddha the solution to this is to systemize and build your business to scale so here's what we're going to

do we're going to show you why systemization is essential and we're going to show you how to begin systemising your business so here are just a few results that we've been able to drive for our clients Rachel over here went from 4k per month to seven and eight K per month within two months not even finishing the

full program John went from 3k per month to 12 K + Kayla went from 8 K to 20 K within two months Matt Herndon is talking about the importance of systems J over here on the right talking about how all of the systems have completely changed his agency look these are real people hit them up they're nice

guys I wouldn't include them if they weren't just kidding ok so here's why systemization is essential so systemization is the secret to massive scale and ultimate freedom because without systems you're continually reinventing the wheel over and over wasting invaluable time energy and resources alright so when you do have systems though you can delegate work out in scale

you can eliminate overwhelm and you can spend time on the direction and the strategy of the business instead of working in the business ok so how do you actually create these systems so I'm just gonna walk you through how to do that so all tasks and projects have a starting point and an end point right so you

need to define both feet before you begin creating your system okay so let's say web design you're running a web design agency point a is your client pays you point B is your client is a freaking happy dance because you're so they're so pumped about the beautiful website they just received so from point A to point B

there are milestones that occur you're just gonna put these into a bulleted list and then you're gonna take these milestones and you're gonna group them into phases so it's gonna be something like client onboarding phase is part of the discovery phase or the pre design the pre design phase includes stuff like a mood boarding and wire framing

and that kind of stuff so you're gonna group them into phases then once you've created the sort of skeleton and outline for your system you're gonna add specific details and instructions for each and every item that occurs from point A to point B creating a very detailed comprehensive checklist then you're going to iterate and then at the

end you're gonna perform what's called the five-year-old test you're going to make sure that your system is is so clear and so specific that a highly intelligent five-year-old could take that system and deliver and and execute on that job that you're looking for them to do obviously you don't need to actually involve a five-year-old test it's more

of the principle but it's really important that you're very very specific with your systems so these are just a few essential systems and processes that you absolutely need within your business I'm not going to spend time on this but take a screenshot so that you can review back to this later also this is what a kind of

system a checklist of sorts looks like so take a screenshot of this and this is just to give you an example all right so let's recap what we have learned so systemization provides ultimate freedom as a business owner the sooner that you get started systemising the quicker you can scale hire teamm and 2 to 4x your income

so you've got a hustle to get your first few clients but it only gets easier afterward especially when you're built to scale ok so that's it for the overall training but let's just recap everything that we've learned take a screenshot of this I'm not gonna spend too much time on this so now you're probably wondering you know

how do you actually implement all this stuff into your business so I was wondering the same thing a few months ago when I was broke and burnt out hungry to make a massive change to my lifestyle in my business for me it took a few things and probably the most effective one was finding somebody else who's been

in my shoes looking from the outside being able to pinpoint exactly what I needed to fix okay so I know how shitty it is to struggle and grind and not see results and that's why I want to help you with a six-figure bottleneck diagnosis call to get crystal clear on exactly what is holding you back I want

to help you discover the exact business model that you need to reach that 10k plus per month income that you deserve and start building your legacy okay once your different hunger com / 10k diagnosis or click the link below to apply for your call and usually there's just one or two things preventing you from smashing that 10k

plus per month income we're gonna identify exactly what's holding you back so you can stop trading time for money and build a scalable business income and legacy and look I know we're talking about legacy a lot and and that's because we're not for everyone you know we're genuinely here for people that are hungry to make an impact

and build a legacy we're here for those that are damn good at what they do but they're struggling to scale and we're here for those who want to lead a team and empower others okay so I want you to apply for your six-figure bottleneck diagnosis to understand exactly what is holding you back from the lifestyle income an

impact that we all know you're capable of okay so here's the link it's different hunger calm slash 10k diagnosis so the fact is if you are already making two three four K per month you more than likely already have every single thing that you need to make 10k plus per month and $100,000 plus per year I know

because I did it and I've helped many many others do the exact same thing okay so this called there's not gonna be any [ __ ] there's not gonna be any fluff just actionable strategies that have helped me and others to to 20x their income within two three four or five six months okay so apply for your six-figure bottleneck

diagnosis call using the link provided below click on it enter it in your browser different hunger calm slash 10k diagnosis okay so I want to thank you so much for sticking with me on this masterclass training I hope that you found it invaluable and I hope that you're ready to start living as hard as you hustle alright

so guys this has been Matt cone with different hunger and I can't wait to chat with you on the six-figure bottleneck diagnosis call