21 · Ad Creative Briefs

HIFI PROTOTYPE · Section 21 · Tier 2live

Purpose: Render 3 ad creative briefs against proven Lux ads + Canva templates.

Inputs → Output

Sources

SPN1CL-LUX-ADSCL-CANVA-A/B

Reads

block_dblock_f

Writes

ad_creative (3 rows per brand)

Pipeline

Load anchors

SP loaded as system message (voice anchor, Rule 4). Task prompts: SP · N1 · CL-LUX-ADS · CL-CANVA-A/B. Pull ≥3 reference IDs (Rule 2).

Generate

3 ad creative briefs (Hook + Visual + Headline + Body + CTA + Canva template assignment + reference proven ad)

QA gate

Section 25 auto-runs QA L1 (24 checkpoints) + L2 (6 brand gates). Any L2 fail = REJECT → rewrite.

Render + ship

Sync to brand.assets. POC approves in portal → /api/brand-os/approve writes the asset → ships to domain.

Technical Reference

Generation contract (machine-executable)

section: "21"
id: s21-ad-creative
state: HIFI_PROTOTYPE
tier: 2
sources: ["SP", "N1", "CL-LUX-ADS", "CL-CANVA-A/B"]
inputs:
    - block_d
    - block_f
output: "3 ad creative briefs (Hook + Visual + Headline + Body + CTA + Canva template assignment + reference proven ad)"
cascades_from: []
cascades_to: []

Supabase sync map (from Part 10)

Section 21 ->
  brand.assets where type='ad_creative' (3 rows per brand)

SCHEMA NOTE: verify all jsonb paths + brand.assets type values against live Supabase before write. Flag missing columns in the PR; never create new columns without review.

Note

This is a HIFI artifact: its consumer is a real customer. It only renders content that already passed the LOFI gate upstream — it never invents facts. Source of truth: Master Template Part 3 + the Master Index. To change this page, edit content/docs/roadmap/_sections.json and re-run the compiler.